Academy

Academy

Welcome to the Magic Coverings Academy, your central resource for understanding the innovative world of Modified Clay Materials (MCM) and their application in modern architecture and design. Whether you’re an architect, designer, contractor, or simply curious about sustainable building solutions, our Academy provides in-depth information, practical guides, and inspiring insights into the revolutionary potential of flexible cladding.

Explore Our Learning Modules

Installation video: exteriors, interiors
Chosen Realizations Albums

Chosen realized projects, China 2024
(File size: 63 MB)

Resources & Documentation
Magic Coverings Material Achieves High A2-s1, d0 Fire Classification in EU Standard Testing

Reaction to Fire
Classification Report
Download | Read more

Verification of Conformity

Verification of Conformity
Download | Read more

SGS Test Report

SGS Test Report
Download | Read more

MAGIC STONE TEST REPORT 2023

Magic Stone Test Report 2023
Download

Magic Stone LIMITED LIABILITY WARRANTY

Magic Stone Limited Liability Warranty
Download

Magic Stone Safety Datasheet with stamp

Magic Stone – Safety Datasheet
Download

Find answers to frequently asked questions about MCM and Magic Coverings.

Uncover the unique composition and manufacturing process behind our eco-friendly cladding.
Learn about the natural minerals and sustainable practices that make MCM a responsible choice.
Understand the key differences between MCM and traditional cladding materials like stone, brick, and ceramics.

A strong marketing strategy includes:

  • Target audience identification
  • Unique selling proposition (USP)
  • Marketing channels (social media, email, SEO, etc.)
  • Budget allocation
  • Performance metrics and analytics

The right business structure (e.g., sole proprietorship, LLC, corporation) depends on factors like liability protection, tax implications, and ownership flexibility. Consult a legal or financial advisor to determine the best fit for your business goals.

  • Revenue is the total income generated from sales of goods or services.
  • Profit is what remains after subtracting all expenses (e.g., costs, taxes) from revenue. Profit is a key indicator of financial health.

Cash flow management is the process of tracking and optimizing the money coming in and going out of your business. It’s crucial because it ensures you have enough liquidity to cover expenses, pay employees, and invest in growth opportunities.